RugGear Launches Rugged Encryption Phone in Brazil

World's roughest smartphone features cutting-edge encryption, instant PTT & SOS, waterproof and shockproof technology

São Paulo, Brazil, July, 13, 2016 – RugGear, the world's top producer of rugged outdoor mobile phones, presents the new RugGear RG730-SE Encryption Phone at the Eletro Expo ICEEB Brazil 2016 (International Consumer Electronics Expo Brazil 2016) taking place in São Paulo from 13 to 16 July 2016. 

Designed in Germany, RG730-SE is expressly engineered and optimized by RugGear in collaboration with ICT security pioneers - Blu5 View - to meet the highest standards for a secure rugged mobile terminal. The integrated mSE™ (micro Secure Environment) card powered by PipeComm® authenticates and encrypts data, calls and texts, delivering high-class military-level data protection.

Threats to data confidentiality and data integrity or data security breaches are an alarming reality. To prevent such risks, RugGear developed a new version of its IP68-certified waterproof and shockproof tough phones.

“Our new RugGear RG730-SE Encryption Phone is a premium phone. We wanted to create a powerful combination of physical protection and data security to exclusively address enterprises, industries and public-authority customers for which data security is a critical concern. Banking, government, police authority or trading institutions depend on an extremely high level of information security. They need the reliability of a tough phone, backed up by advanced encryption standards,” said Maverick Chen, President of RugGear Mobile.

RG730-SE Encryption Phone is a classic piece of solid yet modern engineering, encased in a full metal frame which features SUS304 stainless steel. It’s solid, yet fashionable-looking and practical, ready to withstand the rigors of the real world. The 5" RugDisplay Glass, powerful loudspeaker, the MIL-STD 810G drop protection and its operation range from -20 °C to 60 °C makes it ready to accomplish critical missions under extreme environments and weather conditions, while securing data confidentiality.

The encryption is based on the mSE™ - micro Secure Environment – card which acts as the core enabler for demanding applications on mobile phones. The embedded computational power, coupled with readily implemented firmware blocks and a wide array of library functions allows to deliver innovative services and features to the security-oriented mobile users.

“The greatest benefit of this encryption is that the mSE™ card can be efficiently used to run processes independently from the host as an external removable coprocessor. This makes the mSE™ the trusted environment of choice for information security critical applications,“ declared Melvern Chia, Business Development Director of Blu5 View Pte Ltd.

The key features of the new RugGear RG730-SE Encryption Phone are:

•        Powerful 3020 mAh battery

•        16GB of ROM, 2 GB RAM

•        Memory expandable up to 64 GB

•        13 MP rear camera

•        GPS, AGPS, GLONASS, Beidou

•        Wireless charging, Qi standard

•        Push-to-talk button

•        Micro-SD Card mSE™: Secure Environment - Cortex™ M4F 160 MHz for Encryption, Authentication & Login Management


RugGear RG730-SE Encryption Phone is already available for purchase. For full details, just send an email to

About RugGear

Founded in 2006, RugGear is a global leading designer and manufacturer of rugged phones. No matter how hazardous the environment, we empower critical communication for mobile workforces and extreme sports enthusiasts. With durability and ruggedness at the core of their design, RugGear handsets are developed without compromise. We also provide high-quality after sales support to our customers and push-to-talk solutions that offer unlimited connectivity options, anytime, anywhere. To discover more, please visit

About Blu5 View Pte Ltd.

Blu5 Group is an innovative company focusing on the development of hardware and software platforms for ICT security. Blu5 Group products and systems are used in various fields such as IoT, FinTech, Information Security and Telecommunication. The range of platforms and integrated Information Protection solutions are deployed to protect both mobile communications an information storage on mobile devices as well as on the cloud.


Contact: Kelvin Lek – Executive Managing Director of RugGear Singapore



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RugGear is a global leading designer and manufacturer of rugged phones.

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Jun 30, 2016