The multi-modal operability and smart selection cycle are driving consumer desire for portable dishwashers.
According to a report by Future Industry Insights, the portable dishwashing market will achieve global sales of a billion dollars by the end of 2022. (FMI). The supply-side dynamic in the portable dishwashing industry continues to be influenced by rapidly changing purchase trends.
The multi-modal operability and smart selection cycle are driving consumer desire for portable dishwashers. Affordability will continue to be an important demand determinant for portable dishwashers, in addition to decreased noise and water and power usage. Other development drivers for the portable dishwasher market are ease of use and low maintenance requirements.
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2013-2021 Global Portable Dishwasher Market Outlook Compared To 2022-2027 ForecastDuring the past few years, the buying patterns of the consumers has changed drastically. While buying any product the main focus of the consumer is towards comfort, convenience, compactness and technological advancement of the products.
The supply side participants are also trying to come up with products which minimize human efforts and at the same time provide better efficiency to the consumers. Portable dishwasher is one such electronic appliance.
Portable dishwasher is a necessity for the people in developed countries but is still a luxury for the people living in most of the developing countries. Time is a luxury these days which lead the consumers to incline towards products which are useful in reducing their efforts and at same time helping them to carry out daily life processes.
Economic Price Point & Compact Design Become ParamountA majority of portable dishwasher manufacturers continue to focus on developing compact, economic, and time & space efficient models. While customers in developed regions prefer premium, high-performance portable dishwasher models over budget models of portable dishwasher, the contrasting case in developing economies is pushing adoption of medium- and low-priced portable dishwasher models.
Automation of dishwashing is gradually gaining ground across emerging Asian and Middle Eastern countries, owing to which portable dishwasher sales are likely to observe steady growth in coming years.
With more than 2X of portable dishwasher units sold in commercial sector, the residential sector is registering healthy adoption of portable dishwasher. However, portable dishwasher has been experiencing improving penetration in commercial applications recently, which is in turn bolstering revenue growth of portable dishwasher market.
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Accounting for around half of the total revenue of portable dishwasher market, medium price remains the most favored range among portable dishwasher customers. Based on the dishwashing capacity, customer preference for portable dishwasher models with 5-10 place setting is likely to be higher over those with 10-15 place setting, which can be attributed to compact size and lower price point associated with the former.
The report estimates portable dishwashers with 5-10 place setting capacity to hold nearly 70% market share in 2022.
While exclusive and multi-brand stores contribute a massive share in the sales of home appliances such as portable dishwasher, the portable dishwasher market revenue is anticipated to discover higher growth opportunities in the online retail segment. FMI projects healthy annual growth in online sales of portable dishwasher market in 2022 and ahead.
Europe Largest Customer Base for Portable Dishwasher ManufacturersEurope, reportedly the largest portable dishwasher consumer region, accounts for a whopping collective share in the global market revenue, with North America. While this value share equates over 3/4th of the total revenue generated through portable dishwasher sales globally, the report forecasts higher annual growth prospects for North America’s portable dishwasher market.
Moreover, Asian countries are registering moderately growing adoption of portable dishwasher, making Asia Pacific (excluding Japan) the third largest consumer of portable dishwasher market.
With a large number of multinational and regional players, the global landscape of portable dishwasher is fairly fragmented. However, global appliance giants including Samsung Electronics Co. Ltd., The Whirlpool Corporation; Smeg S.p.A., IFB Industries Limited, Asko Appliances AB, and Haier Group Corporation hold a major revenue share, indicates research.
As suggested by the competition analysis included in the report, manufacturers of portable dishwasher and other appliances prefer to maintain their strategic focus on high energy efficiency during new product launches. Regional players are also seeking ENERGY STAR certifications to promote their portable dishwasher models.
The report tracks portable dishwasher market performance over an eight-year forecast period, 2022-2027. Expecting a healthy CAGR of 5.5% through 2027, FMI projects an overall positive growth outlook for global portable dishwasher market in the years to come.
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Global Portable Dishwasher Market By Category By Capacity :
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Future Market Insights (ESOMAR certified market research organization and a member of Greater New York Chamber of Commerce) provides in-depth insights into governing factors elevating the demand in the market.
Aug 26, 2022
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