Green Elk receives investment to introduce outdoors people

Want to go outdoors more often? Startup Green Elk says that it’s all about having people to discover the outdoors with. With that in mind Green Elk has launched iPhone and Web Apps to enable social connections between outdoors people. Or, as their tagline says, “Meet Outdoors People”.

Today, Green Elk announced an Angel investment led by Larry Stefonic, CEO of WolfSSL and former EVP Sales at MySQL AB, who also joins Green Elk as an advisor.

“Green Elk is about helping create lasting social relationships through outdoors experiences. Survey after survey and our own personal experiences show that we’d go out more often and try new outdoors sports if we had the right company. And that’s the problem we want to solve: To find local people to go outdoors with, where you live or where you’re going. To enable this, you need a sense of who these outdoors people are and what they can do” said Kaj Arnö, CEO of Green Elk.

With the new investment, Green Elk intends on growing the user base and launching the app in specific markets and sports based on the team’s own personal experiences and knowledge.

In leading the investment in Green Elk, Larry Stefonic said “I recognized in Green Elk a passionate team that was committed on bringing their vision to life. Knowing and having worked with Kaj at MySQL AB and Sun Microsystems, I know that Kaj will bring Green Elk to all parts of the world.”

The iPhone app is now available on the iTunes App Store. You can also create a free account and use Green Elk on the Web at http://green-elk.com in four languages, English, German, Swedish and Finnish.

About Green Elk
Green Elk is a chat and social discovery app to help you meet outdoors people. Find outdoors people in your area for your sports, chat, upload past trips or plan future trips, and share experiences through photos and social chat. Green Elk is founded by Kaj Arnö, Sampsa Vainio and Duleepa “Dups” Wijayawardhana. Try out the iPhone app or check out the web site at http://green-elk.com

About Larry Stefonic
Larry Stefonic is the CEO of WolfSSL, a leading provider of SSL security for Applications, Devices, IoT, and the Cloud. Before taking WolfSSL to some of the worlds most recognised brands, Larry was the EVP of Sales for MySQL AB, the world’s most popular open source database, which was acquired by Sun Microsystems Inc., in turn later acquired by Oracle.