Hair Extensions Market is Increasing Due to Change in Customer Purchasing Patterns and No Side Effects

The hair extension market is likely to register a CAGR of 5.3% during the forecast period, and is anticipated to reach a market share of US$ 4.99 Bn in 2032, from US$ 2.38 Bn in 2021, due to the changing lifestyle in developing countries and increasing product availability.

Owing to rising disposable income and urbanization in the region, Latin America is projected to see new growth prospects in the hair extensions market.

Many factors have caused the enormousdemand for hair extension due to its popularity in the retailing business, including rising human expenditure on grooming items, rising spending on lifestyle products, and rising disposable income in developing countries such as China, India, Brazil, and others.

On other hand, hair extensions find significant use in the entertainment and fashion industry. Additionally, the large-scale prevalence of receding hairline, alopecia, and others factors are estimated to fuel growth of the market in the coming years.

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Global Hair Extensions Market: Reasons for covering this Title

Hair extensions market is expected to witness a significant growth during the forecast period due to the changing lifestyle in developing countries, increasing product availability, and other factors.

Customers are more interested toward purchasing hair extensions instead of purchasing hair regrowth medicines and hair transplantation treatment because of side effects associated with them. This factor is positively influencing growth of the hair extensions market in terms of value.

On other hand, growth of entertainment and fashion industry is expected to boost the growth of the hair extensions market in terms of value.

Moreover, increasing product quality by the hair extensions supplier is boosting growth of the market in terms of volume. Change in customer purchasing patterns expected to positively influence the growth of the hair extensions market during the forecast period.

Moreover, extensive marketing campaign and celebrity endorsements are significantly boosting growth of the hair extensions market in terms of value and volume as well.

Moreover, increasing economy and growing disposable income in developing countries such as India, Brazil, Argentina, and others and others are expected to fuel growth of the hair extensions market during the forecast period in terms of value.

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Global Hair Extensions Market: Key Players

Some of the key players operating in the global Hair Extensions market BELLAMI Hair, Beauty industry group Qingdao Organic hair Ltd., Godrej, Great Lengths, Evergreen Products Group Limited, Great Lengths, Balmain Paris Hair Couture, Hair Dreams, Hairlocs, Klix Hair Extension, Hidden Crown, ?Hair Addictionz, Femme Hair Extension, Easihair, Socap and Cinderella Hair among others.

Hair Extensions Market: Key Trends

• Customers are using hair extensions instead of hair elongation medicines and tables because of high cost as well as side effects related with them.

• Manufacturers are innovating products with different features so that these can be used by different customer base as per their needs.
• The impact of promotional tools on consumer buying behavior is fueling growth of hair extensions market.

Hair Extensions Market: Key Developments 

In 2019, Beauty Industry Group acquired Luxy Hair Co. and Hidden Crown to increase its business sales along with expand market presence across the globe.

Opportunities for Hair Extensions Market Participants

North America is expected to be one of the leading market in the hair extensions market due to presence of large numbers of vendors in the region. Latin America is expected to register new growth opportunities in the hair extensions market due to increasing disposable income and urbanization in the region.

Hair extensions market in Asia Pacific region is expected to witness a significant growth during the forecast period due to rapid growth of the e-commerce in the region. Hair extensions market in Europe is expected to be positively influenced by change in the customer behavior. Middle East and Africa is expected to witness a significant growth in the hair extensions market due to increasing customers spending on grooming products.

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Table of Content

1. Executive Summary

1.1. Global Market Outlook

1.2. Demand-side Trends

1.3. Supply-side Trends

1.4. Technology Roadmap Analysis

1.5. Analysis and Recommendations

2. Market Overview

2.1. Market Coverage / Taxonomy

2.2. Market Definition / Scope / Limitations

3. Market Background

3.1. Market Dynamics

3.1.1. Drivers

3.1.2. Restraints

3.1.3. Opportunity

3.1.4. Trends

3.2. Scenario Forecast

3.2.1. Demand in Optimistic Scenario

3.2.2. Demand in Likely Scenario

3.2.3. Demand in Conservative Scenario

3.3. Opportunity Map Analysis

3.4. Investment Feasibility Matrix

3.5. PESTLE and Porter’s Analysis

3.6. Regulatory Landscape

3.6.1. By Key Regions

3.6.2. By Key Countries

TOC Continued…….