The hibiscus flower powder market was valued at US$ 93 Million in 2021 and experienced a Y-o-Y increase of 3.1% to reach US$ 96 Million. From 2022 to 2032, the market is expected to surge at a CAGR of 2.3% to reach a valuation of US$ 120 Million.
The hibiscus flower powder market is expected to surge at a CAGR of 2.3% to reach a valuation of US$ 120 Million by 2032
Hibiscus blossoms are generated by a flowering plant that grows naturally in tropical, subtropical, and temperate climates throughout the world. Some hibiscus flower species can withstand temperatures as low as 0 degrees Fahrenheit. Because of the medicinal benefits of hibiscus flower powder, hibiscus blossoms are highly appreciated in Malaysia, South Korea, and India. Hibiscus flower powder is effective in a wide range of applications across a wide range of sectors due to its many positive characteristics.
The market for hibiscus flower powder is quickly rising as more people become aware of its numerous applications and health advantages. Because of its vibrant colour, acidic tang, and high antioxidant content, hibiscus flower powder is in high demand for herbal “teas,” culinary creations, and natural skincare products. Consumer preference for this flowery superfood is expected to fuel this developing trend.
Hibiscus flower powder is mostly utilised in the tea industry, but it is also used in cosmetics, medicines, and dyeing. Tea bags and bulk hibiscus flower powder are two further options for hibiscus flower powder. A few companies also sell hibiscus flower powder as extracts and capsules. The market for hibiscus flower powder is thriving as more people become aware of the numerous therapeutic benefits that hibiscus flower powder may give.
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Hibiscus Flower Powder Gaining Wide Popularity in the Floral Flavor Market
Hibiscus flower powder acts as a very good option as a floral flavor in the food and beverage industry. Hibiscus flower powder is being widely used to make refreshing drinks, syrups, traditional medicines, hibiscus jellies, jams, and hibiscus flower powder flavored fruit pastes. Increasing awareness regarding hibiscus flower powder is driving the growth of hibiscus flower market regionally as well as globally. Also, the natural and organic processing and production of hibiscus flower powder can attract a larger consumer base by covering all the health conscious and organic product preferring consumers, among others as well.
Hibiscus Flower Powder Market: Participants
Examples of some of the market participants in the global hibiscus flower powder market identified are Bio Organic, Herbeno Herbals, The Republic of Tea, Traditional Medicinals, bio Actives, Wild Hibiscus Flower Co., Rena Beverage Solutions, and Fortune Health Care, besides many others.
Hibiscus Flower Powder Market: Key Developments
The hibiscus flower powder market is expanding globally through the cooperative contributions by farmers, exporters, manufacturers, and many others in the supply chain. The main restraint in the global production of hibiscus flower powder is the availability of raw material. Research and development for the improvement in hibiscus cultivation can help drive the hibiscus flower market positively.
The Karkadeh Project of Practical Action that was supported by the British charity called Comic Relief is one such project that aimed at targeting and then overcoming the main problems faced by producers involved in the production of hibiscus flower. They came up with results in technology improvements, seed improvements, and improved marketing to help boost the hibiscus flower powder market.
Opportunities for Hibiscus Flower Powder Market Participants
Hibiscus flower powder is easy available in regions such as Nigeria. In Nigeria, hibiscus flower powder can be obtained nearly throughout the year. Therefore, manufacturers can find great opportunities to invest in Nigeria, and set up production and manufacturing plants in this country to increase their share in the hibiscus flower powder market, and can also export the obtained hibiscus flower powder to other regions of the world, which would help the hibiscus flower powder market grow, globally.
Tea made from hibiscus flower powder is caffeine-free. This offers another opportunity for the hibiscus flower powder to grow, due to its aromatic, flavorful, and caffeine-free drink application in the beverage segment of the global food and beverage industry.
Brief Approach to Research
The research report presents a comprehensive assessment of the hibiscus flower powder , and contains thoughtful insights, facts, historical data, and statistically supported and industry-validated market data. It also contains projections using a suitable set of assumptions and methodologies. The research report provides analysis and information according to market segments such as geography, application, end product, end-use industry, packing, nature of production, and sales channel in the hibiscus flower powder market.
The report is a compilation of first-hand information, qualitative and quantitative assessment by industry analysts, and inputs from industry experts and industry participants across the value chain of the hibiscus flower powder . The report provides in-depth analysis of parent market trends, macro-economic indicators, and governing factors, along with market attractiveness as per segment. The report also maps the qualitative impact of various market factors on market segments and geographies.
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Key Segments Covered in the Hibiscus Flower Powder Market Report
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Author
Nandini Roy Choudhury (Client Partner for Food & Beverages at Future Market Insights, Inc.) has 7+ years of management consulting experience. She advises industry leaders and explores off-the-eye opportunities and challenges. She puts processes and operating models in place to support their business objectives.
She has exceptional analytical skills and often brings thought leadership to the table.
Nandini has vast functional expertise in key niches, including but not limited to food ingredients, nutrition & health solutions, animal nutrition, and marine nutrients. She is also well-versed in the pharmaceuticals, biotechnology, retail, and chemical sectors, where she advises market participants to develop methodologies and strategies that deliver results.
Her core expertise lies in corporate growth strategy, sales and marketing effectiveness, acquisitions and post-merger integration and cost reduction. Nandini has an MBA in Finance from MIT School of Business. She also holds a Bachelor’s Degree in Electrical Engineering from Nagpur University, India.
Nandini has authored several publications, and quoted in journals including Beverage Industry, Bloomberg, and Wine Industry Advisor.
Future Market Insights, Inc. (ESOMAR certified, recipient of the Stevie Award, and a member of the Greater New York Chamber of Commerce) offers profound insights into the driving factors that are boosting demand in the market.
Feb 13, 2024