MICRODIA Announces Full Commitment to Malaysia Appoints Photography-specialist as Distributor

Malaysia, January 19, 2015  – MICRODIA Ltd (MICRODIA), a world leader in flash memory technologies, announced today that it has appointed a reputable distributor of photographic products and related accessories, as its authorized distributor in Malaysia. The distributor will distribute the full range of MICRODIA’s professional flash memory technologies.

Where to Buy

Covering Malaysia through its most developed retail market, Kuala Lumpur, MICRODIA and its distribution partner are set to meet the market demands for high quality photographic data storage media. Retail stores that will carry MICRODIA’s XTRA Flash Memory Cards are located in popular areas that attract consumers whose affluence lets them enjoy premium brands. Locations include high-end shopping centres like Suria KLCC, Pavilion Kuala Lumpur, Starhill Gallery, Mid Valley Meghall, Sunway Pyramid and The Gardens Mall.

Regional Hub

As a top tourist destination for ASEAN member states, with scenery and wildlife featured in National Geographic programmes, Malaysia attracts visitors and photographers of all levels from Singapore, Indonesia, China, Thailand and Brunei. This makes the country a regional shopping centre, photographic hub and an ideal showcase location for consumers to access and purchase MICRODIA-branded products.

Meeting Consumer Needs

Customer- and partner-focused, MICRODIA is dedicated to meeting the needs of Bumiputera and Malaysian Chinese consumers, long-term. To achieve this objective, building strong retail networks and enhancing customer services in major Malaysian cities, including KL, Penang and Johor Barhu, are integral components in MICRODIA’s Malaysian strategy.

Quote from the CEO of MICRODIA Ltd.

“Our partner has a strong track record in terms of performance and growth in the distribution networking space. We are excited to be partnering with them to help expand the Malaysian photographic consumer electronics market. We look forward a successful relationship with V Photo," said Mr. Louis Leung, CEO of MICRODIA Ltd. "The range of professional photography flash memory cards allows us to provide consumers with a greater and better selection of products, and provide our retail partners with more market share. This is a win-win situation for everyone."

Information about Malaysia

Malaysia is one of the wealthiest economies amongst the ASEAN nations. Its GDP expanded 6.4% in the second quarter of 2014, while private consumption climbed to 52% 2013 reflecting a continuously-growing domestic consumer market. Consumers’ spending power has improved and has thus spurred their willingness to upgrade to higher quality consumer and photographic electronics, including DLSR cameras, high-definition camcorders, and premium related accessories.