Mobile Augmented Reality Market SWOT Analysis by Size, Status and Forecast to 2029.


Mobile Augmented Reality Market size was valued at US$ 9.96 Bn. in 2021 and the total revenue is expected to grow at a CAGR of 31.3% from 2022 to 2029, reaching nearly US$ 87.97 Bn.

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As per Maximize Market research, a global business research and consultancy firm, the total global market for Mobile Augmented Reality Market dynamics, structure by analyzing the market segments and projects the Market size.

The 34 countries that are supposed to be desirable travel destinations for industry stakeholders are covered by the report. The important players chosen for benchmarking and profiling are chosen based on their probable investment criteria, regional dominance, and global reach. The supply-side contribution of each local, regional, and international actor to the overall market has been taken into account.

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Mobile Augmented Reality Market size was valued at US$ 9.96 Bn. in 2021 and the total revenue is expected to grow at a CAGR of 31.3% from 2022 to 2029, reaching nearly US$ 87.97 Bn.

Mobile Augmented Reality Market Overview:

In order to determine the total size of Mobile Augmented Reality market by countries and segments, the report conducted a micro level analysis of each nation. The size of the regional and global markets is assessed using a bottom-up methodology. By doing a micro-level analysis of each country, it is possible to determine the contribution of the unorganized market to the overall market size. The Mobile Augmented Reality market determine the extensive research for the business firm, and provide the latest drivers, restraints, and opportunities for Mobile Augmented Reality market. The results are then verified through interviews with local business leaders. The secondary research and analysis of the same are done using both paid and unpaid data bases. Consumption in each country by kind and supply by each player are sourced from legitimate government databases, paid databases, and, in the case of listed firms, company annual reports. If a company's annual reports are not made public, they might be obtained from the tax department of the local government.

Mobile Augmented Reality Market Dynamics:

MMR Research is a targeted and practical research approach that makes it possible to examine the key market dynamics by both established and developing regions of the globe. Additionally, our experts undertake in-depth analyses of geographical areas to give clients and organisations the chance to excel in specialised industries and grow in developing global markets. This market research study also highlights the dynamically shifting Player landscape that affects the market's growth.

The Healthcare Industry Relies on Smartphone Augmented Reality.

Any medical treatment begins with a diagnosis, which demands precision. Doctors all across the world are requesting a solution that streamlines the process and reduces the risk of wrong diagnosis. An emerging answer for this is augmented reality on mobile phones. Tissue Analytics, a firm based in the United States that combines artificial data with the medical profession, is developing a mobile app that employs augmented reality in mobile phones to identify wounds and encourage proper diagnosis. This type of innovation generates a lot of interest and promotes market growth.

Video Gaming using Augmented Reality.

A game named Serious Game was launched at the 2013 International Conference on Virtual and Augmented Reality in Education, and it consisted of a virtual zoo that was effective in teaching youngsters about animals. Unity 3D and Cinema 4D were utilised in the games, and both are compatible with Android and iOS. The gaming industry is driving the demand for mobile augmented reality. The videogame industry is blossoming with games that include augmented reality in some fashion.

Mobile Augmented Reality Market Segment:

Based on the Offering, the market is segmented into MAR Software (AR application platforms, AR SDKs), and MAR Services (AR Design & Development, Deployment & Support Services). MAR Software (AR application platforms, AR SDKs) segment is expected to hold the largest market share of xx% by 2029. The MAR market is expected to rise due to the healthy growth of companies involved in the development of AR SDKs. Many businesses have begun to focus on MAR's enterprise applications and are looking for new business prospects. The ARCore and ARKit mobile AR SDKs built by Google and Apple, respectively, have aided in the mainstream adoption of mobile AR. The main AR apps that have been downloaded by many users are gaming and lifestyle.

Based on the Device Type, the market is segmented into Smartphones, Tablets, Personal Digital Assistants (PDAs)/Handheld Gaming Consoles, and Other Devices (Smartglasses, Wearables). Tablets segment is expected to grow rapidly at a CAGR of xx% during the forecast period 2022-2029. AR applications loaded on tablets are commonly utilised in e-commerce and marketing, gaming, and a variety of other applications. Tablets with their huge screens are ideal for location-based apps. A tablet allows the user to modify the zoom level based on the current speed and switch the screen orientation according to their orientation. Tablets overlay digital content or information onto the real world using GPS and other tracking methods. As a result, gaming apps are more commonly installed on tablets than on smart phones.

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Regional Analysis:

On the basis of geography, the Mobile Augmented Reality market is segmented into 5 main regions and they are- North America, Europe, Asia Pacific, the Middle East, Africa, and South America respectively.

Research methodology:

  • The size of the global Mobile Augmented Reality market is estimated and validated using the top-down and bottom-up methodologies.
  • Different industry classification standards are strictly adhered to by players in order to reach an exhaustive list of functional and relevant players. A thorough validation test is also carried out in order to locate the most pertinent players for the survey in the Mobile Augmented Reality market.
  • With the aid of paid databases like Factiva, Bloomberg, etc., priority lists are sorted depending on revenue generated based on most recent reporting.
  • Finally, the questionnaire was defined and specifically designed to meet all the needs of collecting primary data by prior appointment, targeting the main target groups, incl. This helps us collect data on player revenue, operating cycle and expenses, profit and product or service growth, among other things. Almost 70-80% of the data is collected through primary media and further validated through various secondary sources including regulators, World Bank, associations, company websites, SEC filings, OTC BB, USPTO, EPO, annual reports, press releases etc.

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Mobile Augmented Reality Market Key players:

• Magic Leap US)
• Upskill (US)
• Atheer (US)
• Marxent Labs (US)
• Inglobe Technologies (Italy)
• Augment (France)
• Niantic (US)
• NEXT/NOW (US)
• 8ninths (US)

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MAXIMIZE MARKET RESEARCH PVT. LTD.

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Published in

Technology , Advertising

Published on

Nov 23, 2022

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