Key brands are collaborating with ecommerce sites like amazon and flipkart to offer their products across the globe at a click of bottom. These products at then sold with different discounts schemes and delivered at consumers door steps
The global Prenatal vitamin supplements are expected to witness growth at a CAGR of 7.1% and reach a valuation of USD 1.04 Bn by 2032, while it is valued at US$ 522 Mn in 2022.
Demand for prenatal vitamin supplements is increasing as new crucial pregnancy cases are coming. A woman’s body goes through a lot of changes during the course of pregnancy. It is essential to take utmost care of your health to ensure that there are no complications during the delivery, fueling the demand for prenatal vitamin supplements.
Women have become conscious about the food they eat and the supplements they intake as it impacts the health of fetus a well. Covid -19 further strengthens the need to maintain good health in order to avoid any negative outcomes. This impacted the sales of prenatal supplements in the market during the assessment year.
Manufacturers are developing different products like smoothies, energy bars which fulfill the nutritional requirements of pregnant women. Easy availability of products that provide essential nutrients like vitamins and proteins is expected to boost the demand for prenatal vitamin supplements in the market.
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Key brands are collaborating with ecommerce sites like amazon and flipkart to offer their products across the globe at a click of bottom. These products at then sold with different discounts schemes and delivered at consumers door steps, increasing the sales of prenatal vitamin supplements
As the number of women joining the workforce increases and they have less time at their disposal to take care of their health the demand for prenatal vitamin supplements that provide these nutrients to the body is expected to rise. North America contributes maximum share in the global revenue generation followed by Europe and Asia Pacific.
Key Takeaways from Market Study
“Rise in awareness of benefits of consuming nutrient rich diet during pregnancy is expected to propel the demand for prenatal supplements in the market globally. Many organizations are changing their policies to offer parental care benefits and monetary benefits along with maternity leaves is expected to impact revenue generation of prenatal vitamin supplements market globally.” says a Future Market Insights analyst.
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Competitive Landscape
Key manufacturers of prenatal vitamins are focusing on research & development to offer different effective formulations. Key players are collaborating and developing new product lines to penetrate untapped markets and expand their sales channel.
Explore More Valuable Insights
Future Market Insights, in its new report, offers an impartial analysis of the global prenatal vitamin supplements market, presenting historical data (2017-2021) and estimation statistics for the forecast period of 2022-2032.
The study offers compelling insights based on Prenatal Vitamin Supplements Market By Form (Powdered, Liquid, Gummies, Capsules), By Sales Channel (Offline Sales Channel (Supermarkets/Hypermarkets, Departmental Stores, Convenience Store, Other Sales Channel), Online Sales Channel (Company Website, E-commerce Platform), By Region (North America, Latin America, Europe, East Asia, South Asia, Oceania, MEA)
Future Market Insights (ESOMAR certified market research organization and a member of Greater New York Chamber of Commerce) provides in-depth insights into governing factors elevating the demand in the market.
Feb 09, 2023